۶Ƶ

Supercharge Your Adtech Skills

Successfully navigate the ever-changing media and advertising landscape by learning from industry experts and innovators. Whether new to adtech or a seasoned veteran, ۶Ƶ University offers on-demand learning options to help take your career to the next level.

Start learning from the best today, and check back often for new content!

This 5 minute video covers alternative cookieless audience solutions for data activation, including data matching through clean rooms, extended IDs, and standardized data classification.

In this quick explainer video, learn about the role of the DMP in the cookie-less future and how DMPs will be used to manage, contextualize, and analyze first-party data.

Find out what seller-defined audiences (SDA) are and the opportunity they provide for publishers to create and showcase their powerful audience signals to drive advertiser performance in this quick explainer video.

In this quick explainer video, learn how header bidding works and the ways in which initiatives, like Prebid, make it more transparent and efficient for publishers and advertisers.

Learn about ۶Ƶ’s purpose, where we sit within the adtech ecosystem, our tech stack, and the role we play in powering entertainment and information for consumers worldwide in this quick explainer video.

۶Ƶ represents the next evolution of the programmatic marketplace for the open internet.”

Tim Sims, Chief Revenue Officer

۶Ƶ’s product innovation and partnership commitment has proven to be foundational to our supply path optimization work.”

Andy Goode, EVP, Head of Biddable Media

۶Ƶ will bring greater synergy and efficiency to our omnichannel monetization and sales strategies.”

Bill Murray, VP of Programmatic Solutions